European market is considered as one of the consistently growing key potential markets for Park Regis Kris Kin Hotel Dubai therefore the first presence at the show was increasingly important for the newly opened property.

Utilizing the exceptional networking facilities of ITB the hotel’s professional team promoted the property itself and StayWell Hospitality Group also to a global gathering of travel trade professionals and top decision-makers in tourism industry.

The delegation focused on potential European travelers and incentive groups, presenting an exciting range of promotional packages such as competitive room rates, tour packages for corporate and leisure travelers, special services for business meetings, conferences and seminars.

The property also introduced one of its initiatives, an aggressive promotional and marketing campaign, “Kids Go Free in Dubai” in partnership with Dubai Tourism Commerce Marketing (DTCM), Emirates and other stakeholders offering families an incredible saving when they visit Dubai with Emirates. Park Regis Kris Kin Hotel Dubai participates in the campaign running from 14th May to 30th September 2011 with extremely special promotional packages proving that the brand new property is a perfect destination for families chosing the property to stay in during the summer period.

“Our first participation at ITB was extremely beneficial in terms of networking, we had several opportunities to hold meetings with a diverse group of people, negotiate and conduct business with potential clients and explore new business ventures under one roof. StayWell Hospitality Group, the property itself and our team were keenly welcomed at the show and the initial feedback that was received from this exhibition was very promising as German tour operators indicated a very positive turn in the market and much interest in our property and the new products being offered.” commented Hassan Al Jawhari, Director of Sales and Marketing of Park Regis Kris Kin Hotel Dubai.