Abu Dhabi, March 3rd, 2010 Etihad Airways, the national airline of the United Arab Emirates, is expanding the range of services it offers business and leisure travellers with the launch today of its new destination management company – Hala Abu Dhabi.

Hala Abu Dhabi will be based in the nation’s capital but offer travel products, services and activities throughout all seven Emirates of the UAE.

Peter Baumgartner, Etihad Airways chief commercial officer, said: “Etihad Airways already plays a crucial role in bringing visitors to Abu Dhabi, and the introduction of Hala Abu Dhabi will enable us to take that role a step further at what is a very exciting time for tourism in the region. Through Hala Abu Dhabi, we will offer a range of unique ground services and travel solutions to visitors to the UAE, further supporting Abu Dhabi’s goal of becoming one of the world’s most attractive business and leisure destinations.

“We look forward to working closely with our destination partners and tourism services in Abu Dhabi and across all seven Emirates to provide a one-stop inbound tourism shop delivering integrated travel solutions and unique experiences of consistently high quality”, he added.

Etihad Airways has brought together an experienced team of specialists to work on the Hala Abu Dhabi portfolio.